Shaike AI

Air France is France’s flag carrier airline, competing on premium experience and brand perception. In early March 2026 it launched a new advertising campaign supporting its move upmarket, with eleven visuals/videos, including versions produced in classic video and 3D formats, and a broad distribution plan (TV return, streaming platforms, print/digital, social, and OOH/3D billboards). This signals recurring high-production brand storytelling with multiple deliverable variants and tight rollout timelines across channels. The campaign is made with an external agency (Aura by Omnicom) and a roster of creative specialists, indicating established vendor processes and budget.

Lead with SHAIKE’s ability to generate cinematic premium variants fast: localized cutdowns, format adaptations (CTV/social/OOH), and rapid creative iteration for seasonal route pushes and product/service launches (wifi, cabins). Offer an AI-native “campaign versioning pod” that can extend hero-film language into dozens of short clips and 3D/CG-assisted executions without reshoots. Pitch a white-label workflow to complement their agency-led platform while accelerating production throughput.

Salomon is a premium outdoor/sport brand with global distribution and a strong need for distinctive brand storytelling. In February 2026 it launched a new global brand campaign “Shaping New Futures” built around a manifesto film that mixes live-action and AI, plus supporting visuals and worldwide distribution across retail, digital platforms, social, OOH, and film environments. This indicates openness to AI-led/hybrid production and a need for scaled deliverables and rapid iteration for global rollout. The campaign is developed with an external agency (BBDO Paris), aligning with established vendor rosters and production processes.

Approach with a ‘hybrid AI film craft’ offer: extend the manifesto’s visual world into a library of cutdowns, athlete/product stories, seasonal drops, and localized versions across markets. Emphasize speed-to-market for performance refreshes and the ability to maintain a consistent cinematic art direction while testing multiple creative hypotheses. Propose a small retained team to continuously generate high-end variants between tentpole launches.

Longchamp is a French luxury brand where distinct visual identity and cinematic storytelling are core to brand value. In February 2026 it launched an integrated Lunar New Year campaign with Fred & Farid Shanghai, featuring a film and a large social media, influence, and interactive rollout; the campaign also references development via a GenAI-oriented studio within the agency group. The multi-channel activation implies multiple versions and fast iterations across platforms and markets. Luxury seasonal moments also create fixed deadlines and high-output demands for premium assets and cutdowns.

Position SHAIKE as an extension of their luxury craft pipeline: AI-native cinematic films and rapid variant production for social, creator seeding, and international localization. Offer to prototype alternative art-direction routes (CG/AI stylization) quickly, then scale the winning concept into a full asset library. Emphasize brand-safe, curated creator teams and festival/award-forward storytelling potential.

Garnier is a major beauty brand where premium storytelling and rapid performance refresh cycles are common. In March 2026 it launched a new brand platform “Made to Feel Good” and released its first brand film (“The Signature”), a long-form 4:15 piece with a global ambassador, created with Publicis Conseil alongside production partners. This signals a repositioning moment with high visibility and likely need for extensive cutdowns, translations, and multi-format adaptations across paid media and social. The involvement of major agency/production partners suggests established processes and budget.

Lead with a ‘hero-to-100-assets’ offer: generate cinematic cutdowns, platform-native edits, and localized versions rapidly while keeping continuity with the new platform. Emphasize AI-driven creative iteration for performance testing (hooks, first-2-seconds variants, VO/language swaps) without compromising premium look. Offer a white-label service that can plug into Publicis/Prodigious workflows to accelerate throughput.

Estée Lauder is a premium beauty brand that regularly commissions high-end, story-led video content. In February 2026 it launched a campaign conceived by Bonjour Paris that borrows K-drama codes to create a mini-series narrative, featuring 3D modeling and holographic effects and coordinated across New York, Paris, and Hong Kong. This is a strong signal of creative experimentation and a need for multiple episodes/versions and fast iteration across markets. Beauty distribution also implies broad paid media and social amplification needs.

Pitch SHAIKE as a fast episodic content engine: cinematic AI-assisted mini-series production with rapid versioning for market-specific edits, subtitles/dubs, and social-first episodic cutdowns. Emphasize ability to generate premium VFX/CG looks (holographic, stylized environments) without heavy physical production. Offer an always-on refresh plan to keep the platform evolving between launches.

Citroën is a major automotive brand where cinematic differentiation strongly impacts consideration. In February 2026 it released a new campaign “Élection 2034,” a satirical short film about the world in 2034, produced by Stink/Very Content and designed for TV/VOL with additional radio and press running through the year. This indicates structured production processes, paid-media ambition, and repeatable needs for cutdowns and refreshes across placements. Automotive campaigns also require rapid iteration for offers, trims, and market-specific messaging.

Pitch SHAIKE as a rapid ‘campaign extension’ partner: generate premium alternate edits, social-first storylines, and localized versions without full reshoots, while matching the film’s cinematic tone. Offer AI-assisted concepting and CG/virtual production for future-world visuals and product feature dramatizations. Emphasize speed and volume for always-on creative refreshes tied to guarantees, launches, and dealer moments.

Louvre Hotels Group operates hotel brands including Kyriad, competing in a crowded category where storytelling and distinctive visuals support conversion. In late February 2026, Kyriad and agency Change launched “Promptez, partez.”, using AI as the entry point for planning stays; the campaign includes a major DOOH station takeover in Gare de Lyon, extensions to multiple other stations, digital display, social, CRM, display, on-site placements, and an accompanying 30-second spot. This is a clear high-output, multi-format deployment with time-bound placements and a need for rapid iteration across destinations and offers. The AI-led premise signals openness to AI-native creative workflows.

Approach with a ‘destination content factory’ proposal: generate cinematic destination vignettes and station/CTV/social cutdowns rapidly, refreshed by season, city, and promo windows. Offer scalable localization (languages, VO, on-screen text) and modular templating while keeping premium art direction. Emphasize speed: produce new city-specific assets weekly without full reshoots.

Visa is a global payments brand with complex concepts to explain visually (fraud prevention, trust, security) and heavy multi-channel distribution. In March 2026 it ran a campaign in France using AI-generated images to raise awareness about AI-enabled fraud, extended via a dedicated site, creator activations, and paid amplification (Meta/Brut) plus partner media content including videos with Le Parisien/Les Echos. This shows openness to AI creative approaches and a strong distribution strategy beyond simply producing a film. The campaign structure implies needs for multiple content units, rapid iteration, and localization.

Position SHAIKE as a brand-safe AI filmmaking partner specializing in high-craft, high-velocity asset production for education + brand storytelling. Offer to build modular campaign toolkits (hero film, explainers, creator-ready cutdowns) that can be refreshed as fraud tactics evolve. Emphasize controlled AI workflows, reviewability, and fast turnaround for timely threat-response comms.

Sodiaal is a major French dairy cooperative coordinating multiple consumer brands and public narratives where film storytelling can differentiate in a commoditized category. In February 2026, following a competitive process, it selected an external agency (Hungry and Foolish) for a new communication campaign structured around a manifesto film, with a media plan including TV launch, digital and social distribution, and a timed activation at the Salon International de l’Agriculture. The coordination across brands (Candia, Entremont, Yoplait) implies scaled content needs and multiple versions for different brand touchpoints. The fixed event deadline also signals speed-to-market pressure.

Pitch SHAIKE as the rapid extension layer: turn the manifesto into a library of brand-specific and channel-specific cutdowns, behind-the-scenes, and social-first narratives for each sub-brand. Offer fast iterations for retail media placements, seasonal promotions, and localized regional stories without additional shoot days. Emphasize maintaining cinematic craft while producing high volumes of variants quickly.

Cuisines AvivA is a national kitchen retail brand where performance creative and offer-based video campaigns require frequent refreshes. In March 2026 it launched a new wave of its campaign with a multi-asset saga: three 20-second “anti-tutos” for connected TV plus six 20-second radio spots, distributed across TF1+, M6+, YouTube, and radio in a continuous plan. The format strategy explicitly implies rapid iteration and high-output variants across placements and messaging moments. Work is coordinated with external creative and production partners, indicating established production processes.

Position SHAIKE as an always-on variant engine for retail offers: quickly produce cinematic social-first edits and CTV-native short forms, refreshing hooks, VO, and endcards by promo period and region. Offer AI-assisted storyboarding and previsualization to generate new “anti-tuto” concepts weekly while keeping brand consistency. Emphasize speed to keep up with competitive promotional cycles and platform algorithm changes.